Industry Night: How Data is Shaping Advertising

  • Thursday, April 27, 2017
  • 6:00 PM - 8:30 PM
  • CCAD Canzani Center, 60 Cleveland Ave, Columbus, OH 43215

Registration

  • Our Corporate Members are able to register guests at the discounted member rate.

Registration is closed

Data questions? Our panel has the answers. 

How can you use both physical and digital audience data to improve online transactional metrics while creating ever more emotionally engaging advertising campaigns across all media?

There's only one way to find out. Our panel of experts from the Columbus Blue Jackets, Dispatch Media Group/Propel Marketing and Fahlgren Mortine will discuss the relationship between big data, how it’s being used in advertising, and what it means for the future of our industry.

Hear real-world examples of the challenges of knowing what data to collect, how to get it, and how much to let it inform your work.

Learn how each of them are bridging the gap between real-time data and creative to create emotionally compelling advertising campaigns.

Moderator

Kelsea Wiggins
Social Media Strategist, Cement Marketing

Panelists

Nikhil Hunshikatti
Vice President of Marketing, Dispatch Media Group

Marc Gregory
VP - Digital Marketing & Media for the Columbus Blue Jackets

Patrick Ortlieb
Director of Digital Strategy from Fahlgren Mortine

PARTNERS
CONTACT

AAF Columbus
P.O. Box 665, Reynoldsburg, OH 43068

Phone: 614.866.9099
Fax: 614.866.9515



THE UNIFYING VOICE FOR ADVERTISING

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